The Social Media Masterclass

170 Part Video Masterclass On Marketing Social Media! 

We are in an age of social media. It’s all around us. However, there are so many of us that are completely lost with the whole area. This is not surprising as there are so many different types of social media around. In this masterclass, we go through the different social media, how to use them, and their impact on you and your business as with social media, it’s about the quality and not quantity, so it is best to master one first and then go to the next one. After this masterclass, you’ll be able to choose what direction you would want to take first. We cover the below:

Hootsuite

How to Master Hootsuite

Hootsuite is a way to introduce you to social media as it allows you to manage your communication on all the social media (apart from Instagram). This is a good idea for anyone who wants to test the waters and then see which social media works best for them to use.

In this live-recorded module, you will:
1. Learn how to get started with Hootsuite.
2. A quick overview of the interface and the features available.
3. Learn how to connect Hootsuite to your social media accounts.
4. Learn how to create and edit your posts.
5. A simple way to schedule your postings over time.
6. Learn how to engage users using some advanced features.
7. Learn the simple way to build check your statistics.
8. How to create, edit, save, and publish your content in just a few clicks.
9. How to speed your productivity when using Hootsuite.

Snapchat

How To Master Snapchat

Snapchat has approximately 100 million daily active users who are also online shoppers (76%).

This is because Snapchat’s communication comes in the form of 1-10secs videos or photos, that are only allowed to be shared for 24hrs. This makes the app feel more authentic and enables you to constantly have different discussions with your audience.

In this module, you will:
1. Get started with Snapchat and understand how it can help you.
2. Learn how to quickly configure your profile for maximum exposure.
3. Understand Snapchat features and how it works.
4. Understand how Snapchat works and spy on competitors.
5. How to get visibility and what kind of content they look for.
6. How to attract people to your site easily.
7. Learn to use images to drive traffic to your sites.
8. Discover unknown tricks gurus use to boost traffic easily.
9. Learn the feature you can use to track your campaign easily.

Pinterest

How to Master Pinterest

Pinterest is an image-based social networking site that lets its users create ‘pins’ that maximize their exposure and brand awareness.

With more than 10 million visitors monthly and over 2 million visitors hitting the site each day, Pinterest is extremely effective in spreading your business message, connecting with potential customers, and improving your brand’s standing. According to new research, “Roughly 25% of consumers reported purchasing a product or service after discovering it on Pinterest.” With this, you can see the power of Pinterest. However, to maximize this, you need to understand the features and extended options when creating pins.

In this module, you will:
1. Learn how to get started with Pinterest and create your account.
2. Get an overview of how Pinterest works and what is their mission.
3. What the mobile application to use is for Pinterest.
4. Learn how to set up correctly your profile.
5. Configure your settings for maximum leverage.
6. How to claim accounts and upgrade them to Business.
7. Learn how to create Boards and Pins.
8. Learn how to create communities in just a few clicks.
9. Learn how to create videos.

Instagram

How To Master Instagram

Instagram is an amazing tool to engage with your audience and establish authority. It presents you with a powerful opportunity to bring your fans along on a journey and to let them feel like they’re really a part of your brand.

In this module, you will:
1. Get started with Instagram and understand how it can help you.
2. Learn how to quickly configure your profile for maximum exposure.
3. Getting used to the Interface and also configuring the settings.
4. Understand Instagram features and how it works.
5. Understand how Instagram works and what to look for.
6. How to post pictures and what kind of pictures they look for.
7. How to look for images that will become viral.
8. Learn to use images to drive traffic to your sites.
9. How to get massive exposure with the correct posting.
10. How to easily boost your traffic using untold techniques.

Twitter

How To Master Twitter

Twitter is one of the best places to form and grow an online brand! With it’s the ability to Tweet and reTweet, you can aim to be

With this video course you are going to understand that if you want to be successful on the internet, you must have a la-ser focus on how you’re going to make money.

In this module, you will:

1. Learn What To Do These First Before You Start Marketing on Twitter
2. Get Ready to Go Manual or Full Auto
3. Manual Tweeting Marketing
4. Manual Tweeting: Pros and Cons
5. How to Find the Right Niche Influence Leaders on Twitter
6. Follow and Engage
7. What Happens When You Reach High Engagement Levels
8. Always Optimize Your Content
9. Leverage the Power of Questions
10. Twitter Marketing Best Practices
11. This month’s modules to be added: Setting up your Twitter Account

Facebook Live

How To Master Facebook Live

Facebook Live helps you to connect with your audience in just a few clicks. It is a free method of promotion and widens your reach.

Many companies use Facebook Live as Q & A sessions to engage followers in collecting feedback about their products and services.

This kind of interaction has proved to be very effective in generating a long-lasting following and setting up a platform to push products.

People watch Live videos on Facebook 3 times more than they watch pre-recorded videos, making Facebook Live a massive source of traffic for your business, with over 8 billion daily views.

There are so many benefits in using Facebook LIVE to build and grow your business very rapidly and if you’re not using it, then you’re missing out big time.

In this module, you will:
1. Learn how to get started with Facebook Live.
2. Learn how to get used to the interface and configure your settings.
3. Learn how to create your first broadcast and which features to select when doing it.
4. Learn how to work with the settings when broadcasting.
5. Learn how to quickly and easily schedule your live event.
6. Learn how to generate your link so you can invite people to your scheduled event.
7. Learn how to use configuration settings and organize your ideas properly before going live.

Facebook Analytics

How to Master Facebook Analytics

Facebook analytics is how you can gauge the effectiveness of your page or even ads which we will go through next. If you can examine what’s working and what is not, you are able to achieve more sales, clients, and therefore success.

In this module, you will:
1. Learn how to get started with Facebook Analytics.
2. Create your account and get used to the dashboard.
3. How to easily configure your settings in just clicks.
4. How to visualize people’s progress to conversion.
5. Track your Page and website, mobile and desktop, and more.
6. Learn how to accurately measure people’s retention over time.
7. Discover how much different groups of people spend over time.
8. Learn how to find new ways to increase revenue with FB Analytics.
9. Group your audience across any number of dimensions.

Facebook Ads

How to Master Facebook Ads

One of the most popular methods that as a business, you can make your potential customers aware of your company’s brand, products or services, is through advertising.

Facebook ads are a great method of promotion as it is relatively low cost and you can deliver highly targeted ads for your brand.

In this module, you will:
1. Get started with Facebook Ads and understand how it can help you.
2. Learn how to quickly configure your settings for maximum exposure.
3. Understand Facebook Ads features and how it works.
4. Understand how Facebook Ads work and spy on competitors.
5. How to get visibility and what kind of content they look for.
6. How to attract people to your ad easily and get more clicks.
7. Learn how to use images to boost your clickthrough rate.
8. Discover unknown tricks gurus use to boost conversion easily.
9. Learn the feature you can use to track your campaign easily.

• This month’s modules to be added: Setting up your Facebook Account

LinkedIn

How to Master LinkedIn

Is LinkedIn working for you? Do you want to generate more business from LinkedIn? Maybe you want to focus on your own career on LinkedIn. To do this, you have to know how to use the platform.

In this module, you will:
1. How to get started on LinkedIn and why you need it.
2. Learn about the multiple pricing packages they have.
3. Setting up your account quickly and start editing your profile.
4. How LinkedIn Search Engine works and why you need it.
5. How to correctly set up your company page for maximum leverage.
6. How to correctly create a personal profile for instant credibility.
7. Learn about newsfeed and how you can use it.
8. How to import your contacts to your account easily.
9. Learn how to make new connections and build your network.

Tik Tok

How To MasterTiktok

You need to make a good start with TikTok if you want to be successful with it. There are over 500 million active users of TikTok and over 1 billion installs of TikTok.

Tik Tok’s demographics are a younger generation, which is why it’s an important platform to use so that your brand can look ‘cool’ and ‘on trend’.

In this module, you will:
• Learn how to use the TikTok platform to market your business successfully.
• Learn that a number of businesses and organizations have already leveraged the TikTok platform to get the word out.
• Be able to engage with your audience on TikTok.
• Learn how to create viral videos and grow your TikTok account.
• Learn the platform works and how the users interact with each other.
• This month’s modules to be added: Setting up your TikTok Account